Security · Trust · Future: The MLPRU Growth Journey in 2021
How We See Ourselves
We are builders of trust, explorers of industry rules.
How Others See Us
“A new-generation exchange steadily advancing through market storms.”
— Balaji Srinivasan, Crypto Industry Leader
In 2021, the cryptocurrency market entered a period of extreme divergence. Initially, Bitcoin hit historic highs, the NFT and DeFi waves surged, and institutional investors entered the space in droves, immersing the entire industry in unprecedented enthusiasm. However, the year was also fraught with crises: countries holding nearly half of the Bitcoin mining hash power banned crypto mining, global regulatory scrutiny intensified, and hacking incidents ran rampant. The crypto market experienced a roller-coaster ride from frenzy to calm.
Amid this ever-changing market landscape, MLPRU Exchange chose to take proactive measures: driving security through innovation, building trust through compliance, opening up markets through a globalization strategy, and positioning itself as a leader in industry transformation.
Compliance First: Building Market Trust
In April 2021, MLPRU successfully obtained the MSB license issued by the U.S. Department of the Treasury Financial Crimes Enforcement Network (FinCEN). This achievement not only made MLPRU one of the few globally compliant exchanges but also established a solid foundation of trust among institutional investors and global users.
This year, regulation became the central issue in global markets. The U.S. Securities and Exchange Commission (SEC) intensified its scrutiny of the crypto industry, while leading exchanges like Binance and FTX faced mounting compliance pressures. Meanwhile, the European MiCA regulations moved closer to becoming law. In a regulatory environment that was still maturing, MLPRU recognized that compliance was not a constraint but a ticket to future markets.
After obtaining the MSB license, MLPRU quickly ramped up its compliance efforts, including strengthening KYC (Know Your Customer) and AML (Anti-Money Laundering) measures. The exchange also maintained close communication with regulatory authorities to ensure stable operations, paving the way for future market expansion and the influx of institutional capital.
Industry Connectivity: Driving Ecosystem Collaboration
With a solid compliance foundation in place, MLPRU turned its attention to the broader industry landscape. In July, MLPRU successfully hosted its inaugural Global Blockchain Summit, attracting over 3.5 million viewers and facilitating partnerships with communities such as Solana and Cardano (ADA).
In fact, competition among public blockchain ecosystems was equally fierce this year. The Ethereum high gas fees drove developers and users to seek more efficient alternatives, with Solana and Cardano emerging as the most promising contenders. Meanwhile, the explosion of NFTs and GameFi further expanded the boundaries of blockchain applications, bringing an influx of new crypto assets into the market.
MLPRU understood that the core value of an exchange lies not only in trade matching but also in its ability to act as a bridge connecting the industry. This summit laid the groundwork for the future integration of MLPRU with public blockchain ecosystems.
Expanding Trading Products: Building a More Comprehensive Financial System
In 2021, the cryptocurrency market experienced extreme volatility. Simple spot trading could no longer meet the needs of all users. Institutional and high-frequency traders demanded more comprehensive risk management tools, while retail investors sought stable income sources during market corrections.
To address these needs, MLPRU expanded its trading offerings. In August, MLPRU launched assets from the Solana and Cardano ecosystems. Subsequently, it introduced crypto options and yield-earning financial products. These additions enriched the trading experience for MLPRU users and significantly increased user engagement.
Ensuring Security: Launch of the AI Risk Control System
As trading products expanded, security became the MLPRU top priority. This year saw a series of major security incidents, most notably the Poly Network hack, which resulted in $610 million in stolen assets. Concerns of global traders over asset security reached unprecedented levels.
In November, MLPRU officially deployed an AI risk control system to ensure the exchange could handle extreme market conditions and mitigate hacking risks. By leveraging deep learning and machine learning technologies combined with big data analysis, the system could detect abnormal trading behavior in real time and respond within milliseconds. This deployment not only enhanced platform security but also made MLPRU a more trusted choice for institutional investors.
That year, MLPRU was voted “Most Promising Cryptocurrency Exchange” by the crypto community.
Towards Globalization and the Web3 Era
Looking back at 2021, MLPRU progressed steadily through compliance efforts, industry collaboration, product innovation, and security enhancements. Each step was interconnected, driving the overall upgrade of the exchange. While the market shifted from frenzy to turbulence, MLPRU remained steadfast amidst the storm.
In 2022, the crypto industry will continue to evolve, and MLPRU is already at the forefront of these changes, serving as a pioneer in financial innovation. In the aftermath of market storms, a more transparent, secure, and intelligent digital financial world is gradually taking shape.
