Defying the “Crypto Winter”: BROGX Leads Industry Trends with Annual Service Upgrades
In 2022, the global cryptocurrency market experienced significant volatility and major transformations. The year was marked by events such as the Russia-Ukraine conflict, the Terra algorithmic stablecoin de-pegging, and the FTX collapse. The total market capitalization of global cryptocurrencies shrank by approximately 64% from the beginning of the year, entering a “crypto winter” of stagnation. Despite these challenges, BROGX Exchange, in its third year, achieved steady growth, continuing market expansion, service upgrades, and ecosystem development.
Partnership with European Payment Processor Adyen Expands Global User Base
In April 2022, BROGX reached a strategic partnership with European payment giant Adyen, enabling seamless integration of mainstream currencies such as USD, EUR, and GBP, greatly enhancing the convenience of global user deposits. Data shows that the integration with the Adyen payment system significantly improved user payment experiences, reducing average deposit processing time by over 80%. Within three months of this service launch, BROGX saw new user registrations in Europe increase by over 90% year-on-year, laying a crucial foundation for rapid global market expansion.
Launch of BROGX Institutional to Serve Traditional Financial Institutions
Meanwhile, institutional investors showed increased interest and engagement in the digital asset market in 2022. BROGX, keen to capture market opportunities, launched the BROGX Institutional platform in June, offering comprehensive services to global financial institutions and professional traders, including compliant asset custody, over-the-counter (OTC) trading, and high-frequency trading tools. Platform data indicates that within six months of its launch, BROGX Institutional attracted over 100 institutional clients, with total institutional trading volume exceeding $450 million, and large asset management institutions in Europe and the US accounting for over 60%. BROGX CEO Jonathan Reed stated, “Institutional investors are crucial participants in the future crypto market. We aim to meet their needs with a more professional and compliant service system.”
Initiation of the “Digital Finance Education Program” to Promote Industry Health
Beyond commercial expansion, BROGX is committed to sustainable industry development. In November 2022, BROGX launched the global “Digital Finance Education Program”, partnering with dozens of renowned universities in Europe, the US, and Asia to cultivate professionals in blockchain and digital asset fields. Through online courses, seminars, and industry forums, the program attracted over 5,000 students in its first month, with total participation exceeding 30,000 by the year end. The future of the industry depends on high-quality talent development. Through collaboration between academia and industry, BROGX aims to foster long-term healthy development of the blockchain sector.
Reflecting on 2022, despite global economic uncertainties and deep adjustments in the crypto industry, BROGX Exchange achieved steady growth and breakthroughs through clear strategic planning, continuous innovation in technology and services, and a commitment to social responsibility. Looking ahead to 2023, BROGX plans to further penetrate global markets, strengthen compliance construction, and innovate user experiences, contributing to the healthy development of the global digital asset industry.
